OUR STORY

Established in 2011 Pasture Petfoods is a privately owned joint venture business founded by a group of well-established and respected New Zealand meat export companies.

These Companies recognised the supply continuity and product benefits they could provide to the petfood industry. Today, focused on pet health Pasture Petfoods offers a comprehensive range of petfood ingredient products, modern contract processing and support services to the petfood industry.

  • The PRODUCT RANGE is extensive with all meat sourced from animals that were Pasture Fed in a Natural and Free-Range environment 
 without any hormonal growth promotants or ruminant feeds.
  • Fully integrated CONTRACT PROCESSING SERVICES are offered including customised blending capabilities, production services and 
 retail packing through an extensive range of modern facilities.
  • SUPPORT SERVICES include an IANZ (International Accreditation New Zealand) certified laboratory, in-house analytical product testing, storage and logistics.

Our shareholder suppliers provide the business with a guaranteed and continuous supply of raw material across multiple species.

Our Guarantee

  • A reliable and consistent ‘shareholder-controlled’ supply chain.
  • Quality product and service with security of supply.
  • Pasture raised and free range verified meat products produced in New Zealand’s natural and sustainable farming environment of open 
 pastures, clean air, pure water and sunshine.
  • Sourced from EU, USDA and China approved export slaughter plants.
  • NZ Government export certified production standards and compliance.
  • Trusting relationships with open and honest customer centric communication.

Please contact us if…

  • you are a petfood manufacturer seeking a reliable supply of quality raw petfood ingredients, or…
  • a business seeking a contract processor that can provide a fully integrated petfood supply chain, built on quality, safety and comprehensive regulatory control.

Pasture Petfoods are here to provide safe products and stand-out customer service.

Our Guarantee

  • A reliable and consistent ‘shareholder-controlled’ supply chain.
  • Quality product and service with security of supply.
  • Pasture raised and free range verified meat products produced in New Zealand’s natural and sustainable farming environment of open 
 pastures, clean air, pure water and sunshine.
  • Sourced from EU, USDA and China approved export slaughter plants.
  • NZ Government export certified production standards and compliance.
  • Trusting relationships with open and honest customer centric communication.

Please contact us if…

  • you are a petfood manufacturer seeking a reliable supply of quality raw petfood ingredients, or…
  • a business seeking a contract processor that can provide a fully integrated petfood supply chain, built on quality, safety and comprehensive regulatory control.

Pasture Petfoods are here to provide that service and we offer safe products and stand-out customer service.

Our People

Alastair Kendon: General Manager.

Alastair commenced his career in the meat industry in 1991 and brings over 25 years’ experience in supply chain and sales / marketing experience having worked in a number of different roles within the NZ meat industry.

Damien Fergus: Chief Operating Officer.

Damien joined Pasture Petfoods in 2016 and brings 20+ years of experience in the Technical, Product Development and Operations functions of a range of 
multi-national food businesses from working in NZ, Australia and the UK.

Our Red Meat Suppliers

Our farming families are linked through our founding shareholder meat export companies that process 52 weeks per year providing a security of supply.

These suppliers treasure their land and pastoral heritage and have a commitment to animal welfare, food safety and environmentally sustainable methods of farming. Many are 4th, 5th, and 6th generation caretakers of their family properties.

Livestock is raised as nature intended, being free-range from birth to harvest on a 100% natural diet of pure air, clean air, brighter light, enriched soil and green grass.

Farm practices are controlled and audited to robust Farm Assurance Programmes (FAPs) which enable us to offer product with assurances in terms of origin, traceability, bio-security, animal health and welfare, integrity and authenticity.

These FAPs are NAWAC (i) and UK FAWC (ii) 5 Freedoms compliant and 
JAS-ANZ (iii) accredited:

(i) National Animal Welfare Advisory Committee
(ii) Farm Animal Welfare Council
(iii) Joint Accreditation System of Australia and New Zealand

Our Poultry and Fish Partners

As an Island Nation in the South Pacific Ocean we are blessed with a unique and special environment in terms of clean air and open blue waters. One of the best locations in the world to source fish and farm outdoors.

All our ocean fish are sourced sustainably from the Pacific Ocean or Tasman Sea while our salmon is farmed in the majestic marine environment and deep waters of coastal New Zealand.

Our chicken products are all farmed locally in New Zealand in a cage free environment where the use of growth hormones is prohibited as is the use of genetic modification. Additionally chickens are farmed in accordance with the ‘Five Freedoms’ principles of animal welfare.

  • Freedom from hunger and thirst
  • Freedom from discomfort
  • Freedom from pain, injury or disease
  • Freedom to express normal behaviour
  • Freedom from fear and distress
fish